A follower is not a contact
Instagram can restrict your account tomorrow and change the algorithm tonight. Your followers don't belong to you. Your email list does.
For Instagram creators who want emails, not just followers
Likes don't pay the bills. Turn your followers into clients.
You've already hooked ManyChat up to your account and you're itching to post: “Comment PINEAPPLE and I'll send you the guide.” You just need a guide to send. Paste your latest Insta post and Minute Lead builds the lead magnet, with its own capture page to wire into your ManyChat automation.
Where you create, mostly…
- 184creators
- 46emails per 1,000 views
- 42.8%average conversion
Try it free
See an example
No credit card · 60 seconds
The problem
Automation with nothing to send is an empty DM
You've seen the “comment and I'll send it” trick everywhere. The missing piece is never the tool: it's the document.
ManyChat delivers, but has nothing to deliver
Automation is the postman. You still need a letter. With no lead magnet, your “comment GUIDE” sends… a link to your profile.
Building the lead magnet was the real work
Find the idea, write it, design it in Canva, build the page… hours per lead magnet. That was before: now you build it from your own content, in a minute.
What to do instead
You spent two years optimising the wrong number
Reach, likes, saves, followers: Instagram shows you what flatters. None of those numbers turns itself into revenue.
reachlikessharessavescompletion ratenew followers
What you're building for InstagramWhat you're building for yourself
Anonymous reel viewsPeople you can reach
Instagram followersEmails in your list
An account Instagram can restrict tomorrowAn audience that belongs to you
The weekly reel lotteryA list that grows with every post
The math that matters
A reel at 50,000 views with no lead magnet leaves you likes. The same reel with “comment LEAD” and a capture page fills your email list while you sleep.
You already run a business AND post on Instagram. You're not adding a third job.
Building a lead magnet by hand costs half a day. Nobody does that for every reel — which is why your automation is still waiting for its document.
Without minutelead
Come up with the lead magnet idea30 min
Write it2 hrs
Lay it out in Canva1 hr 30
Build the capture page1 hr 30
Wire up delivery and storage1 hr
Test that it all works30 min
Lost per lead magnet7 hrs
+ a stack of subscriptions to pay for every month
With minutelead
Paste your reel script10 s
Read over the lead magnet30 s
Wire the link into ManyChat1 min
Spent per lead magnet2 min
One subscription, nothing to wire up
The proof
More than 4 visitors in 10 leave their email
That's the average across every capture page Minute Lead has generated.
42.8%
average conversion, page visitor → email
What could your last reel have brought in?
2,000
92
contacts you could have captured
Based on 46 contacts per thousand views, measured on YouTube with the link in first position. On Instagram it varies with how far the automation reaches.
3,048
emails captured in total
269
lead magnets published
97
creators using it
Already using it
They turn their content into clients
Coaches, consultants, course creators: here's what Minute Lead changed for them, in their numbers and their words. 42.8% average conversion across every page created.
Build my lead magnet
No credit card · 60 seconds
Pricing
A tool that finally pays you back
(not just in views)
Free
€0
To see what it does with your latest video.
14 days of everything in Pro, no card
Then 1 lead magnet and its capture page
Quiz and checklist formats
30 leads shown per month
No credit card
Start for freeMost popular
Pro
€29 excl. VAT /month
If you publish regularly.
Unlimited lead magnets*
Every format: calculator, guide, infographic, AI prompt
Surprise lead magnet: the AI writes one without you supplying content
Leave a voice note and your lead magnet writes itself from it
Unlimited leads + CSV export
Your own branding, no Minute Lead badge
Connects to your marketing tools
Priority support
Try before you payNo credit card. You upgrade to Pro from inside your account.
Lifetime
€299 excl. VAT once
Pay once, keep the tool.
Everything in Pro, no subscription
All future updates included
A lead magnet keeps capturing for months. One signed client pays for your year.
*Up to 10 generations a day and 30 a month — plenty of room.
Team version: +€10 excl. VAT per teammate, +€15 excl. VAT per extra brand — switch them on from your account, cancel any time
Who's behind this
Hi, I'm Flavie
I built a podcast past 1 million listens and a newsletter with 14,000 subscribers. And I can tell you exactly where my revenue comes from: the newsletter. Not the listens.
Views buy you a reputation. Emails buy you a business. It took me far too long to see that, and an absurd amount of time to wire up the plumbing.
- Stop building a lead magnet from scratch when the content already exists
- Drop the tool stack: one subscription instead of four
- Own your audience instead of renting it from a platform
Still wondering?
How is this different from ManyChat?
They don't compete: ManyChat delivers, Minute Lead builds what it delivers. You paste your capture page URL into your automation, and every comment becomes an email in your list instead of one more follower.
I already have a lead magnet on my site.
Then the hard part is done. The trouble is where it lives: three clicks away from your content, on a page nobody visits. Minute Lead makes one per piece of content, glued to the topic you just covered. Proximity is what converts, not the document itself.
I already use an email tool. Does this replace it?
No, and it isn't meant to. Your tool sends the emails. Minute Lead handles the part nobody wants to do: finding the idea, writing the lead magnet, building the capture page. Your contacts export cleanly and plug into whatever you already use.
My reels get 2,000 views. Is it too early?
It's the opposite. Two thousand views a reel can bring in a few very qualified contacts a week — and a small list of people who know you beats a big anonymous audience. Starting now costs no more than starting later.
I don't have anything to sell yet.
Then start with the list. Building an audience you can actually reach while you work out your offer is time in the bank: the day you launch, you already have people to tell.
I don't want to spam my followers.
You're not signing them up, they are. They asked for a document because the topic interests them, and they can unsubscribe in one click.
How many contacts can I expect?
Across every page generated, the average is 37.7% — nearly 4 visitors in 10 leave their email. On one of my videos, 2,000 viewers turned into 93 contacts, or 46 per thousand views. The page is never the bottleneck: the number of people you send to it is.
Where do my contacts end up?
In your account, exportable to CSV whenever you want, connectable to your email tool. They're yours, including if you cancel. No hostage-taking, no cut of what you sell.
What if I don't like it?
The trial is free and needs no card: you build your first lead magnet before paying anything. After that, cancel in one click, no commitment.
Here we go
Your next reel deserves better than likes.
Paste your script and see what comes out. One minute, and it costs nothing.
Free · No credit card · Cancel in one click
How it works
From reel to first email in minutes
Paste your content
Your reel script, your caption, your carousel — or a video transcript. We read what you actually said.
“Here are the 3 mistakes I keep seeing…”
Pick the kind of lead magnet you want
Whichever format fits your topic and your audience best.
Minute Lead builds the lead magnet and its capture page
Structured, laid out, hosted, in your brand. Read it over, tweak it if you want.
Content analysed
lead magnet + capture page58 s
Wire the link into your automation
ManyChat, link in bio, DM replies: paste your capture page URL and every “comment LEAD” becomes an email in your list.